Frequently asked questions

GEO (Generative Engine Optimization) is the practice of structuring web content so AI-powered search engines, including ChatGPT, Perplexity, Google AI Overviews, and Claude, can find, understand, and cite it.

Traditional SEO optimizes for link-based rankings. GEO optimizes for AI citation. The two share some overlap but differ on the signals that matter most: fact density, passage self-containment, schema markup, and AI crawler accessibility determine GEO performance.

Traditional search engines return a ranked list of links. AI search engines read, synthesize, and cite content directly in their responses. The user receives an answer, not a list of URLs to explore.

This changes what it means to appear in search results. Your content must be structured for extraction and attribution, not just crawlable and ranked. Monitoring your citation frequency is not the same as understanding whether your content is structurally ready to be cited.

More than 50% of B2B buyers now use AI to research vendors before contacting sales. If AI systems cannot find, parse, or attribute your content, your business does not appear in the responses those buyers receive.

AI search visibility determines whether your next customer finds you or finds a competitor. The businesses that invest in structural content quality now will have a durable advantage as AI search continues to displace link-based search.

Run a GeoScored scan. GeoScored checks whether AI crawlers can access your page, whether your content structure supports AI extraction, and whether your schema markup provides the context AI models use to attribute content.

The AI Visibility Screening covers 12 checks and returns your overall AI readiness score in under 60 seconds. No credit card required.

GeoScored runs 34 checks across 5 categories: Content Quality, AI Discovery, Brand Authority, Citation Readiness, and Site Health. Each check scores 0 to 100 with a plain-language explanation of what was measured and a prioritized fix list.

GeoScored also monitors three emerging signals (llms.txt presence, llms-full.txt, and technology stack) that are informational but not yet scored. These represent signals too nascent to include in the overall score but important enough to track.

Each of the 34 checks returns an independent score from 0 to 100. Check scores are averaged within their category, then category averages are weighted and combined into an overall GEO score (0 to 100).

Content Quality carries the highest weight (30%), followed by AI Discovery (25%), Brand Authority (20%), Citation Readiness (15%), and Site Health (10%). The methodology is deterministic: the same page produces the same score every time. There is no black-box algorithm.

Most scans complete in 30 to 40 seconds. Large pages with significant JavaScript or external resources may take up to 90 seconds. GeoScored shows a real-time progress view during the scan so you can see which checks are running.

Enter your URL on the GeoScored home page. No account required for the AI Visibility Screening. Enter your URL and email address and GeoScored returns your AI readiness score and top priority fixes in under 60 seconds. No credit card required.

A one-time Full Audit costs $19. It includes all 34 checks, a complete fix list sorted by impact and effort, PDF export, and a shareable report link.

You are never charged for a scan that does not complete successfully. See pricing for scan packs if you need multiple audits.

Yes. Scan packs let you buy multiple Full GEO Audits up front for convenience:

• 3-pack ($55): ~$18.33 per scan
• 10-pack ($185): $18.50 per scan
• 25-pack ($475): $19 per scan
• 50-pack ($950): $19 per scan

All features are included with every scan. Credits never expire. For 100+ scans, contact [email protected].

No. Scan pack credits never expire. Use them at your own pace, across any URLs you want. There are no monthly quotas, no rollover limits, and no renewal dates.

Scan data is stored on Hetzner Cloud servers in Ashburn, Virginia (US-East). Data is encrypted at rest using AES-256 and in transit using TLS 1.3. Scan results are retained for 12 months from the scan date.

EU data processing addendums are available on request at [email protected].

No. GeoScored does not sell, share, or use customer scan data for model training. Scan data belongs to the customer. You can delete individual scans from the dashboard or request deletion of all scan data by contacting support.

Yes. The GeoScored REST API provides programmatic access to the scan engine. API keys authenticate via the X-API-Key header, are scoped to a single organization, and can be rotated from the dashboard without downtime. The previous key remains valid for 24 hours after rotation.

API access is included with any paid account. Rate limit: 60 requests per minute per key. Documentation is available at geoscored.ai/docs/api.

Start with the failing checks in your highest-weighted categories. The Full Audit report sorts every fix by impact and effort, so the highest-priority changes appear first. Each recommendation includes a specific action, a plain-language explanation of why it matters, and a difficulty rating.

Most teams see meaningful score improvements by addressing the top 3 to 5 failing checks. After implementing fixes, re-scan the same URL to measure the change. Scan packs make re-scanning affordable.

Yes. Buy a single scan or a scan pack and re-scan any URL to track how your score changes as you implement fixes. Scan pack credits never expire, so you can re-scan at your own pace.

The AI Visibility Screening shows your overall AI readiness score and the top priority issues. The Full Audit adds all 34 checks, complete fix lists with copy-paste configuration examples, expandable technical details, AI Brand Check (what ChatGPT and Claude say about your brand), PDF export, and a shareable link.

If you are ready to fix what the AI Visibility Screening identified, run an AI Visibility Screening first to see your score, then get the Full Audit to access the complete fix list.